At TechWorks, we reject one-size-fits-all marketing. For clients like RutsonEnergy.com, we built a phygital (physical+digital) ecosystem—converting their technical blog into lead magnets shared across LinkedIn, with SEO-optimized product pages driving eCommerce sales. Our philosophy: “Funnel-First Creative”, where every asset (blog/video/ad) serves multiple funnel stages. Whether scaling startups or optimizing enterprises, we blend Kenya’s mobile-first behaviors with global automation tools for campaigns that work while you sleep.
We seamlessly connect your brand across Google Search, social platforms, and email—like integrating RutsonEnergy’s whitepapers with Facebook Lead Ads. Our cross-channel synchronization ensures consistent messaging from first click to checkout, adapting to Nairobi’s fast-paced markets and global audiences alike.
The RutsonEnergy campaign achieved 200% ROI in 6 months by treating content as interconnected assets, not isolated posts. For TechWorks, true integration means your Shopify store talks to your Instagram ads, while analytics inform tomorrow’s A/B tests. We don’t just run ads—we engineer self-optimizing marketing systems where every shilling spent leverages automation, cultural insights, and relentless testing. Ready to see what’s possible?
