Comprehensive Branding Package
KSh 6,500.00
_starting price
Our most popular complete identity solution for growing businesses ready to establish a professional brand presence with depth and versatility. Building on the Essential foundation, you receive an extended 5–7 color palette with full WCAG accessibility testing and complete specifications, plus 2–3 professionally paired typefaces with comprehensive licensing management. Logo suite expands to 4–5 variations including icon marks and animation, complemented by a custom iconography set and signature pattern development. Includes complete application template suite covering social media, stationery, and marketing materials, plus both print and digital style guides. A two-hour brand guidelines workshop ensures your team can implement consistently across all touchpoints. Three revision rounds and professionally organized asset management included. Perfect for established businesses, e-commerce brands, and organizations with multiple touchpoints. Project timeline: 5–7 weeks. Investment: $6,500.
_toggle for product details
{?}
<The Caviets>
What is the Comprehensive Branding Package?
The Comprehensive Branding Package is our complete identity solution that establishes your brand with professional depth and real-world application. Beyond just visual elements, this package creates a fully functional brand ecosystem with guidelines, templates, and support systems that ensure consistent implementation across all touchpoints.
- Complete identity solution with professional depth and real-world application
- Creates a fully functional brand ecosystem with guidelines, templates, and support systems
- Ensures consistent implementation across all brand touchpoints
- Bridge between foundational branding and full enterprise-level systems
- Includes both strategic development and practical implementation tools
- Professional workshop component for team alignment and understanding
{01}
Who is the Comprehensive Branding Package best for?
This package is designed for businesses ready to invest in a complete, professional brand presence:
- Growing businesses scaling their operations and market presence
- Companies preparing for funding rounds or investor presentations
- Established businesses rebranding with comprehensive market repositioning
- Professional services firms (agencies, consultancies, legal practices) needing polished presentation
- E-commerce brands requiring consistent visuals across multiple sales channels
- Franchise or multi-location businesses needing clear implementation guidelines
- Businesses with internal teams who will be executing brand materials regularly
{02}
Complete Visual Identity System
A sophisticated visual system designed for versatility and recognition:
- Primary Logo: Professionally designed main logo with strategic market positioning
- Logo Family: 4-5 coordinated variations including:
- Primary logo in full color
- Monochromatic versions (black and white)
- Vertical/stacked configuration
- Icon/symbol isolated mark
- Wordmark for specific applications
- Logo Animation: Simple motion treatment for digital use
- Custom Iconography: Set of 5-7 custom icons reflecting your brand’s unique aspects
- Pattern/Texture Development: Custom background pattern or texture for premium applications
{03}
Extended Color System with Accessibility Focus
A sophisticated color strategy with practical application guidelines:
- Complete Color Palette: 5-7 color system including:
- Primary brand colors (2-3 colors)
- Secondary/accent palette
- Neutral/background colors
- Status/feedback colors (success, warning, error)
- Accessibility Testing: All color combinations tested for WCAG compliance with:
- Contrast ratio verification for text readability
- Color blindness compatibility testing
- Accessibility recommendations and alternatives
- Advanced Color Specifications: Each color includes:
- HEX, RGB, CMYK, Pantone values
- HSB/HSL values for digital development
- Variable color codes for CSS custom properties
{04}
Complete Typography System
A professional type system with comprehensive implementation guidelines:
- Typography Suite: 2-3 professionally paired typefaces including:
- Primary display/serif font for headlines
- Secondary sans-serif font for body text
- Accent/specialty font for specific applications
- Full Licensing Management: All font licensing handled including:
- Commercial licensing for all selected fonts
- Web font licensing for website implementation
- App/software licensing if applicable
- Transfer of licensing documentation
- Detailed Type Scale: Complete typographic hierarchy with:
- 8-point type scale for consistent sizing
- Line height and letter spacing specifications
- Responsive type guidelines for different screen sizes
- Paragraph and list styling standards
{05}
Brand Application Templates
Ready-to-use templates for immediate implementation:
- Social Media Toolkit: Complete set including:
- Profile and cover image templates for all major platforms
- Post template designs for Instagram, Facebook, LinkedIn
- Story/Reel templates with animated elements
- Social media ad templates in standard sizes
- Stationery Suite: Professional print materials including:
- Business card design (front and back)
- Letterhead and envelope design
- Presentation folder or document cover
- Email signature template with installation guide
- Marketing Templates: Ready-to-customize designs for:
- One-page flyer or brochure template
- Basic presentation deck template (5-7 slides)
- Digital ad banners in common sizes
- Simple sell sheet or product overview template
{06}
Brand Guidelines Workshop
Interactive session to ensure proper understanding and implementation:
- 2-Hour Workshop Session covering:
- Brand system overview and philosophy
- Proper logo usage and common mistakes
- Color system implementation
- Typography application across mediums
- Team Training Materials including:
- Workshop presentation deck
- Quick reference guides for team members
- Implementation checklist for common projects
- FAQ document addressing common questions
- Q&A Session: Dedicated time for team questions and scenario discussions
- Workshop Recording: Video recording for future reference or team members who couldn’t attend
{07}
Complete Brand Guidelines Manual
omprehensive brand book for consistent implementation:
- Print-Ready Brand Book: Professionally designed, print-ready PDF including:
- Brand story and positioning statement
- Complete visual identity standards
- Detailed application examples
- Troubleshooting and “what not to do” section
- Interactive Digital Version: Web-optimized interactive guide with:
- Clickable table of contents
- Downloadable asset links
- Search functionality
- Mobile-responsive design
- Developer-Focused Section: Technical specifications including:
- CSS/SCSS variables for development
- Asset optimization guidelines
- File naming conventions
- Implementation best practices
{08}
Advanced Revision Process
Three structured rounds of refinement with professional guidance:
- Round 1: Strategic Direction: Refine overall concept and approach
- Round 2: Visual Development: Adjust design elements, colors, typography
- Round 3: Application Polish: Fine-tune templates and implementation details
- Professional Consultation: Strategic guidance throughout revisions to maintain brand integrity
- Priority Feedback Processing: Faster turnaround on revision requests
10. Complete File Delivery & Organization
Professionally organized asset library for easy access and management:
- Master File Organization: Logical folder structure including:
- Logo files in all formats and variations
- Color system files and specifications
- Typography files with licensing
- Template files organized by application type
- File Formats for Every Need:
- Vector files: AI, EPS, PDF, SVG
- Raster files: PNG (transparent), JPG, TIFF
- Editable templates: Adobe CC files, PowerPoint, Canva templates
- Web-optimized assets: Compressed images, SVG icons
- Asset Management System: Includes:
- Master asset inventory spreadsheet
- File naming convention guide
- Cloud storage organization recommendations
- Version control best practices
Project Timeline: 5-7 weeks from kickoff to final delivery
Investment: $6,500 (50% deposit to begin, 50% upon delivery)
Next Steps: Schedule a comprehensive brand assessment to discuss your specific needs and timeline
{?}
<The BreakDown!>
Comprehensive Branding Package — Transparent Pricing Breakdown
Our Comprehensive Branding Package represents our most popular and value-rich offering, combining strategic depth with extensive practical applications. Below is a detailed breakdown of how the $6,500 investment is allocated across each phase of the project. These estimates reflect the expanded scope, additional design time, specialized expertise, and comprehensive deliverables that make this package the complete brand solution for growing businesses. Every component is carefully calibrated to ensure you receive maximum value while maintaining our commitment to quality and strategic rigor.
Total Package Investment: $6,500 (estimated range $6,500–$7,500 depending on complexity, font licensing requirements, and custom icon development)
Payment Terms: 50% deposit to secure booking and begin work; 50% balance due upon final delivery before files are released.
What’s Included: All strategic consultation, design and development time, licensing costs, workshop facilitation, file preparation, and revision rounds within scope. No hidden fees or surprise charges.
Value Comparison: This package delivers approximately $8,500–$9,500 in value if purchased à la carte, representing a 25–30% savings through our bundled comprehensive solution.
{##}
_component name
_Price Estimates from...
{01}
Extended Brand Discovery & Strategy
Est: $900–$1,200
>Deep-dive strategic session including comprehensive market audit, detailed competitor analysis, stakeholder interviews, brand positioning workshop, and expanded creative brief development. Includes audience persona identification and initial messaging framework.
{02}
Complete Visual Identity System
Est: $1,800–$2,200
Primary logo plus 4–5 strategic variations including full color, monochromatic, stacked, icon mark, and wordmark configurations. Includes logo animation treatment, custom iconography set (5–7 icons), and signature pattern development for premium applications.
{03}
Extended Color System with Accessibility
Est: $600–$800
5–7 color palette including primary, secondary, neutral, and status colors. Complete technical specifications (HEX, RGB, CMYK, Pantone, HSB). Full WCAG accessibility testing for all combinations with compliance documentation and contrast ratio verification.
{04}
Complete Typography System
Est: $700–$1,000
2–3 professionally paired typefaces including primary display font, secondary body font, and optional accent font. Full commercial and web licensing management, complete type scale with responsive guidelines, and multi-language character considerations.
{05}
Brand Application Templates Suite
Est: $1,000–$1,300
Complete social media toolkit (profile images, post templates, story templates, ad formats). Professional stationery suite (business cards, letterhead, envelopes). Marketing templates (flyers, brochures, presentation decks) ready for immediate implementation across platforms.
{06}
Print + Digital Style Guide
Est: $700–$900
Comprehensive brand book with print-ready PDF and interactive digital version. Includes brand story, complete visual standards, application examples, troubleshooting section, and developer-focused technical specifications for seamless implementation.
{07}
Brand Guidelines Workshop
Est: $500–$700
Two-hour interactive workshop session with your team covering brand system overview, proper usage guidelines, common mistakes to avoid, and Q&A. Includes workshop recording, presentation deck, quick reference guides, and implementation checklist.
{08}
Advanced File Organization & Asset Management
Est: $400–$500
Professionally structured master folder system with logical categorization. All files delivered in appropriate formats (vector, raster, editable templates). Complete asset inventory spreadsheet, file naming guide, and cloud storage recommendations for team access.
{09}
Extended Revision Process & Project Management
Est: $600–$800
Three structured rounds of revisions with priority feedback processing. Strategic consultation throughout refinement phases. Comprehensive project management over 5–7 week timeline with regular progress updates and milestone check-ins.
< _related products >
Search Engine Marketing & Optimization
_from
KSh 25,000.00
Dominate organic search through technical excellence, strategic content, and sustainable authority building.
Meta Ads Management
_from
KSh 22,000.00
Reach the right audience across Facebook and Instagram with engaging creatives built for conversions.
Google Ads Management
_from
KSh 24,000.00
Turn searches into sales with precision-targeted campaigns that capture high-intent traffic and maximize ROI.
Enterprise Branding Package
_from
KSh 12,000.00
Multi-audience strategy, master identity architecture, complete application ecosystem, brand portal, team training, governance framework, and six months support. 10–14 weeks. From $12,000.
Essential Branding Package
_from
KSh 3,500.00
Logo suite, color system, primary font with licensing, digital style guide, two revisions, and organized file delivery for startups seeking professional credibility. 3–4 weeks. $3,500.
